Evaluating the planning

In relation to Goodwin’s theory of the five key aspects of music videos, our video almost entirely conforms to his theory.
The relationship between the lyrics and visuals will be an illustrative one, as the video is performance based, the narrative will illustrate the lyrics. At some parts the links will be explicit as we intend to show the ‘love’ parts during the chorus of ‘Crazy in Love’. The music and visuals will be closely linked as the mise en scene will be of a 1950’s style. Like Buddy Holly, we will have a modern take on the era so editing will go to the beat of the music unlike common 1950’s videos.
The audience will be aware of the genre through what they see on screen as we intend to create a typical 50’s prom setting. Again, the costume and location conform to a common style of the era. We will also have various close up shots of the lead singer, however this is due to our narrative rather than for creating a star image. We also intend to use as many establishing shots of the band (which will also capture the setting) as possible as their uniformity is the unique selling point of the band.
The video will also contain a reference to voyeurism as we intend to make it seem that our audience is watching people watch the video on TV. Our lead singer will also be watching the main girl throughout the video as he falls in love with her. The intertextual reference is to Grease, we drew a lot of inspiration from the prom scene in Grease when creating the narrative, location and style of the video.